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I will be writing again soon. For the time being, LONG LIVE COCAINE!!!

LoveCocaine.com - a place for fans of Cocaine energy drink to meet up. It’s brand spankin new, and Jamey just sent me the link a few hours ago. I think this is a great opportunity to create a community to back up Cocaine. That community has existed in part, but so far communication was not there. Now that the community can communicate with eachother, we have a much larger chance of stopping the FDA from violating the Constitution in the future.

LoveCocaine.com

That’s right, folks. Cocaine is to be re-released as I told you before, and now there’s a countdown to its release. Click the image or here to see the countdown. I’ve got it webclipped! LONG LIVE COCAINE! LONG LIVE FREE SPEECH! LONG LIVE THE CONSTITUTION!

So I was reading up on Redux’s new energy drink, Brawndo (as seen in Idiocracy) when I heard a knock on my door. I looked out my window to see a UPS guy dropping off a rather large package at my door. What was it but a case of Brawndo, 5 full days before it is to be released to the public! I can’t thank Jamey Kirby and the rest of the Redux staff enough for giving me the privilege of being among the first to try this incredible new energy drink.

The taste is nothing short of excellent, and is strangely reminiscent of AirBorne lime flavor, for those of you who’ve tried it. That said, the flavor is much stronger and better. I quite like it.

Again, thanks a million to the Redux staff for this. Brawndo is among the best tasting energy drinks in my opinion, if not #1! Thanks for bringing this electrolyte-packed wonder to the world 500 years before it was supposed to happen!

Just 5 days until Redux’s new energy drink, Brawndo (as seen in Idiocracy) hits the market. I’m excited. The website’s up and now taking orders! Check it out!

For those of you who aren’t aware, Brawndo is the energy drink of the future, chock full of electrolytes. Seen in the movie “Idiocracy”, Cocaine-maker Redux Beverages will be creating this beverage so you can enjoy a bit of the future…TODAY! Well, not exactly…you’ll have to wait until December 15. The official site is very well-designed in my opinion, but lacks any significant content. I would love to see some more hype, as I am very excited about this drink!

I’m in a pretty good mood right now. Freedom has triumphed in America for the first time in quite a while. Energy Drink-maker Redux Beverages has decided to re-release “No Name” energy drink under its original name! Jamey emailed me to let me know that their famous (or infamous, depending on your point of view) drink will be going on sale again under its rightful name, Cocaine!

Redux’s logo is featured on the new Cocaine Can.

In case you’re not aware of Cocaine’s history, it was a perfectly legitimate energy drink released in September 2006. It was a brilliant name for an energy drink, with a brilliant slogan…Cocaine: The Legal Alternative. The FDA, however, was not amused. They somehow felt they had the right to circumvent the first amendment, and used unconstitutional means which I will not go into as a way of hunting down Jamey Kirby, Cocaine’s founder. Jamey’s very life was threatened if he refused to take the drink off the market. Since then, it has been known as “No Name”, with the same great taste, but sans the cool labeling. For a more detailed history, see the rest of my blogs about Cocaine.

The full new can design. Click to see it big.

Things have changed today, however. Jamey Kirby from Redux has informed me that they will be putting Cocaine, in all its controversial glory, back on U.S. shelves as early as next January. For those who value freedom, this is a very good thing.

Jamey sent me the full new label, which is very similar to the old one with some new fine print and a slight logo change. I must say I’m a fan of the snappy new fine print! I’m surprised they can get away with it, though I’m sure they’ve checked with their lawyers already!

Redux is forced to point out the obvious: their product does not contain the drug Cocaine.

A warning for those who might confuse thin white powder with a thick red liquid.

I’ll have to Vlog about this soon, of course. I just wanted to let you know as fast as I could that this is such a triumphant day for freedom-loving Americans. I am very happy for Jamey and his business, and I appreciate that they have been fighting the man on behalf of us all. Freedom can win! Freedom will win!

Click to see part of Jamey’s email to me.

Update: Jamey just informed me that there were no lawsuits involved. That was a conclusion I jumped to, so I apologize for the misinformation.

The Cocaine Energy Drink Label had a good run. Even after the FDA bombed the first amendment and ordered Redux to change the name of their beverage, Jamey and his posse secretly resisted by simply wrapping the new “No-Name” labels over the real “Cocaine” labels. Okay, so maybe that just had to do with not wasting the 3 million cans they already had made, but still, it was kinda cool. Now, the Cocaine label is gone and No Name is being printed directly on the cans. It is a sad day for freedom, folks. A sad day indeed.

Sorry it took me so long. By now this is old news I finally resorted to using YouTube.

Earlier this week, Jamey Kirby, founder and senior partner of Cocaine Energy Drink, emailed me inviting me to attend a party in southern California (read more about that) after listening to my first audio blog, Legalize Cocaine. I was able to get myself there, with help from a friend Justin Littlewood, aka BigTree, and I am oh-so-glad that I did.

As soon as they knew my name, all the partners who were there treated me like a good friend. They were some of the warmest, nicest people I have met in a very long time. As it turns out, I’m the first Cocaine fan to actually meet the Redux (that’s ree - dux; I made the mistake of calling it red - dux once at the party) staff in person…what an honor!

So it is that Cocaine Energy Drink is poised to bring down the house in Europe, and will soon hit Australia market, although it was previously illegal in the land down under. As a matter of fact, it’s doing pretty well in all the countries that, you know, actually offer freedom of speech instead of just talking about it. I was informed that the online store would be back up and distributing the new stuff shortly. It’s also hitting a few American shelves again within the next week (hopefully) under a new name, or rather, under no name at all. I got a glimpse of the new can, and while resembling the old one in many ways, it no longer sports the catchy phrase, “The Legal Alternative,” and worst of all it is missing that oh-so-welcomed “Cocaine” label. The drink inside is just as brilliant as ever, though.

While I was there, Jamey Kirby and his partners shared with me a little bit about how Cocaine got started. Jamey is an engineer/software designer at heart. In fact, he owned a software company (I didn’t find out the name of that company) which he sold his interests in, providing much of the initial funding for Cocaine. As I understand it, he had written a very marketable piece of software, but wanted to go big with it. In order to raise funds for that end, he started an energy drink. Lying in bed one night, he brainstormed possible names for his new drink. He stopped at Cocaine, thinking about not only how controversial (and therefore marketable) it was, but about how powerful it could be as an anti-drug campaign.

You see, there are two methods commonly used in attempt to prevent kids from reaching drugs. The first, and most classic method is to completely ignore their existence. The theory goes: if you don’t talk about it, they won’t find out about it. WRONG. If you don’t talk to them about it, they’ll still be curious, and they’re going to seek their information from someone else. Calling a popular energy drink ‘Cocaine’ confronts this issue by forcing people to talk about the issue! This alone is brilliant!

The second commonly used method to preventing drug use among young people is what the FDA and our government has done in attempt to remedy the first counter-productive method. That is to hammer lies down peoples’ throats: make the drug sound so absolutely over-the-top god-awful that NO ONE will want to go near it! I must admit, this was more effective than the first method for a while. But now people are starting to realize: The FDA and the government are LYING to us! This begs a few questions. If they are willing to lye about that, what else will they lye about? What is the truth about the drug? Is the drug even bad for you at all?

Jamie told me a little about his tv/radio advertisement campaign which was being put together when the FDA decided to crash the party. For those of you who were not aware, the Cocaine name was banned by the man (the role of the man being played by the FDA in this instance). I was able to find this letter publicly available (although well-hidden) on the FDA’s website, which in my opinion demonstrates their extreme hypocrisy in and of itself. If that’s not enough for you, be sure to check out my previous blogs on said topic.

I won’t disclose anything detailed about Jamie’s anti-drug campaign, but I will say that he is very smart about this sort of thing. Kids and people in general aren’t going to have any respect for an energy drink called Cocaine that comes out immediately with anti-drug campaigns. Anti-drug campaigns are LAME!!! Jamie knows this, and he wasn’t about to spoil his drink by coming right out with a bunch of his own anti-drug campaigns! Nobody would take it seriously anyway. No, his plan was much more subtle than that, and from what I know of it, it was brilliant.

It is sad indeed that the FDA was temporarily successful in stripping Cocaine of its name, costing them an immediate $3 million in pre-labeled cans and countless millions in lost sales during the time it is taking to get back on their feet. However, the FDA has failed its mission. The energy drink, which I will personally continue to refer to as Cocaine, is rebounding. What doesn’t kill you makes you stronger, and Redux Beverages will prove this in the coming months and years. Jamey assured me of one thing in particular: “Oh, we’ll get our name back. We’ll get it back.”